WHAT IS DIGITAL MARKETING? FULL GUIDE:
Starting a carrer in digital marketing is an exciting opportunity to connect with audience. WHAT IS DIGITAL MARKETING :- Digital marketing is a way of promoting products or services using the internet and other digital tools like websites, social media ,emails and search engines. Digital marketing uses online platforms to reach people. Example:- When you see ads on instagram , promotional emails , google ads , facebook ads and content marketing. TYPES OF DIGITAL MARKETING :- Digital marketing can be broadly broken into 7 main categories :- Search engine optimization ( SEO ) Content marketing Email marketing Mobile marketing Pay per click Social media marketing affiliate marketing 1. SEARCH ENGINE OPTIMIZATION(SEO):- Enhancing your website to improve its visibility on search engines like google is known as SEO . -----------------: TYPE OF SEO :------------------ OFF PAGE ON PAGE TECHNICAL SEO LOCAL SEO